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Work · Concert visualizations · Humo Arena, Tashkent

Sevara Nazarkhan — Ruh

The People’s Artist of Uzbekistan sang about the soul. The cinema around her was shot live for a 360-degree stage — and the arena answered three nights in a row.

3
nights in a row — every one sold out
30,000+
people across the run
12,500
seats in Humo Arena
360°
the screen the films were made for

In short

For «Ruh» — three sold-out nights of Uzbekistan’s People’s Artist Sevara Nazarkhan at Humo Arena in Tashkent — Oleg Pylypenko shot the concert visualizations live. The opening film «Dive into the Unknown», the projection number and the «Asragin meni» duet visual were all made for the 360-degree screen around the stage. Post-production — the Gubsky Talent Hub team; show production — GUBSKY_TH. More than 30,000 people saw the films on 2–4 May 2025.

May 2025 · Humo Arena

02 May Sold out
03 May Sold out
04 May Sold out

Twelve and a half thousand seats, three evenings, audiences from across Central Asia — and not a single night with an empty one.

The stage · interactive

Stand where she stood

The «Ruh» stage was wrapped in a 360-degree screen. This is that view from its centre: the opening film runs on the ring, the hall glows below. Drag to look around.

Drag to look around

The shoots

Before the arena

Every minute on the «Ruh» ring began as a physical shoot. A studio installation called «Man. Mind. Universe.», a projector breathing oceans onto white fabric, corridors of blue light and fog, a real dove waiting for its cue — and a camera moving between them.

«She doesn’t just sing — she transmits something larger. We are not shooting a video. We are documenting presence.»

Oleg Pylypenko — from the shooting diary

Oleg shot the visualizations as camera and shoot director. The material then went to the Gubsky Talent Hub team for post-production — and for its life on the 360-degree ring above the stage.

Backstage of the visualization shoots · with sound

The films

«Dive into the Unknown» — the opening film

On the 360° ring · 1:30 · 4K

The first breath of every evening — exactly as the hall saw it: the film running on the ring above the stage, a dove leaving the hands, a woman in white walking into the water, and the arena going quiet before the first note.

The projection number

2:03 · 4K

The sea breathes directly on Sevara: ocean waves projected onto the white fabric of her costume, a legendary instrumentalist beside her — and at the peak, her name unfolds across the ring in the colours of the flag.

«Asragin meni» — the duet with Konsta

3:05 · 4K

Two voices on a mirror-black stage behind a curtain of light strands. The hall heard «Asragin meni» in May — the single was released only in October. Twelve and a half thousand people got the premiere no recording could give them.

The hall

Rehearsals, the empty arena, the full one. All photographs — Oleg Pylypenko. Tap any of them to see it in full.

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Sevara Nazarkhan «Ruh» at Humo Arena — photograph by Oleg PylypenkoSevara Nazarkhan «Ruh» at Humo Arena — photograph by Oleg PylypenkoSevara Nazarkhan «Ruh» at Humo Arena — photograph by Oleg PylypenkoSevara Nazarkhan «Ruh» at Humo Arena — photograph by Oleg PylypenkoSevara Nazarkhan «Ruh» at Humo Arena — photograph by Oleg PylypenkoSevara Nazarkhan «Ruh» at Humo Arena — photograph by Oleg PylypenkoSevara Nazarkhan «Ruh» at Humo Arena — photograph by Oleg Pylypenko

The campaign

Two films that invited the city

Before the first night, the city had to want in. Oleg shot and edited two vertical films. In the first, Sevara dances in front of the lit facade of Humo Arena. The second was shot deep in the Tashkent metro: she sits on the platform while the flag of her land passes behind her as a train through time — the city’s own depth carrying the show’s idea. «2-3-4 May · 19:00 · Jonli ijro» — live performance.

The Humo film
The metro film

The echo

One of the most significant shows in the country’s live history

Three evenings gathered the stars of the Uzbek stage and the country’s invited elite — among the guests, representatives of the presidential family. The arena carried the first L-Acoustics L Series sound deployment in Uzbekistan. A live orchestra and choir stood behind the voice.

The one-minute recap

Show recap · 1 min

The full concert

Full show · 2:07:27

Credits

Show production, concept to completion

GUBSKY_TH — producer Elena Romanenko, director Iaroslav Gubskyi

Concert visualizations — camera and shoot direction

Oleg Pylypenko (Flavatars)

Post-production of the visualizations

The Gubsky Talent Hub team

Advertising films — shot and edited

Oleg Pylypenko

Photography

Oleg Pylypenko

Full concert video

On Sevara Nazarkhan’s official YouTube

Three nights. Twelve and a half thousand seats each. Not one of them empty.

Ruh · Soul · Humo Arena 2025

The facts

Everything, in one table

Artist Sevara Nazarkhan — People’s Artist of Uzbekistan
Show «Ruh» («Soul») — solo concerts at Humo Arena, Tashkent, 2–4 May 2025, three nights, all sold out, 30,000+ attendees
Flavatars part Concert visualizations shot live by Oleg Pylypenko: the opening film «Dive into the Unknown», the projection number, the duet visual — plus the two advertising films and the photography
Shot, not generated Every frame of the visualizations was filmed with a real camera — water, fog, fabric, faces; no generative imagery
The screen A 360-degree cylindrical screen around the stage with a cube of screens above it — the films were composed to live on that ring
Opening film «Dive into the Unknown» — 1:24, 4K: a dove leaves the hands, a woman in white walks a misty shore and enters the water
The duet «Asragin meni» with rapper Konsta — the hall heard it in May, months before the single was released in October 2025
Show production GUBSKY_TH — producer Elena Romanenko, director Iaroslav Gubskyi; post-production of the visualizations by the Gubsky Talent Hub team
The hall Stars of the Uzbek stage and the country’s invited elite; among the guests — representatives of the presidential family
Sound The first L-Acoustics L Series deployment in Uzbekistan
Campaign Two vertical films — Sevara dancing before the lit Humo Arena facade, and sitting on a Tashkent metro platform — shot and edited by Oleg Pylypenko
Photography All photographs on this page by Oleg Pylypenko — rehearsals and the hall

FAQ

Quick answers

Who is Sevara Nazarkhan?

The People’s Artist of Uzbekistan — a singer whose voice carries the country’s tradition into contemporary music. Her «Ruh» solo concerts filled Humo Arena in Tashkent three nights in a row in May 2025, drawing audiences from across Central Asia.

What did Flavatars make for the «Ruh» concerts?

The concert visualizations that lived on the 360-degree screen: the opening film «Dive into the Unknown», the projection number and the duet visual. Oleg Pylypenko shot them live as camera and shoot director; he also shot and edited the two advertising films of the campaign and photographed the rehearsals and the hall.

Were the visualizations AI-generated?

No. Every frame was shot with a real camera — a real dove, real water, real fog, a real metro. The material then went to the Gubsky Talent Hub team for post-production and preparation for the 360-degree screen.

What does «Ruh» mean?

«Ruh» is «Soul». The whole show was built around that word: the opening film walks into the unknown, the projection number lets the sea breathe on the artist’s dress, and the hall answers with thousands of phone lights.

Who produced the show itself?

GUBSKY_TH — production from concept to completion: producer Elena Romanenko, director Iaroslav Gubskyi. The concert became one of the most significant events in Uzbekistan’s contemporary live entertainment industry.

What is the duet on this page?

«Asragin meni» — Sevara Nazarkhan with rapper Konsta. The arena heard the song live in May 2025, months before it was released as a single in October.

Where can I watch the full concert?

The full «Ruh» live concert is on Sevara Nazarkhan’s YouTube — it is embedded at the bottom of this page, along with Gubsky Talent Hub’s one-minute show recap.

Can you shoot concert visuals for an artist?

Yes. We shoot cinema for stages — screen films, projection material, campaign films and photography — and work hand in hand with the show’s production team from concept to the last night.

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